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UNIBusiness graduates honored by Waterloo-Cedar Falls Courier

November 1, 2018 - 8:13am
UNIBusiness Editor
Greg Jass, Brian Wingert, Brent Dahlstrom, Carl Ericson pictured

Four UNIBusiness graduates were honored on the annual Waterloo-Cedar Falls Courier 20 Under 40 list: Greg Jass (Marketing ’11), Brian Wingert (Marketing ’08), Brent Dahlstrom (Finance and Real Estate ’07) and Carl Ericson (Management ’01).

Every year, the Waterloo-Cedar Falls Courier honors 20 Cedar Valley professionals under the age of 40 who have made outstanding contributions to the community in their work and professional life. The 17-year-old list is selected via a committee, who sorted through nearly 100 nominations this year.

All of those on the list will be honored at a reception at 5:30-7:30 p.m. Nov. 13 at Hawkeye Community College’s Tama Hall.

Greg Jass (Marketing ’11), 29
Owner of Red Lab Technologies in Cedar Falls 

Greg Jass never planned on working for himself when he first attended UNIBusiness.

Growing up in Garner, Iowa, Jass’ dad owned a small business, but Jass never seriously considered that path. Then, between the summer of his junior and senior years in college, Jass interned with a small company housed in UNI’s small business incubator space.

That inspired him to start his own business, SEO Solutions, which helped local businesses with search engine optimization. That eventually grew into Target Click Marketing, which was acquired by Mudd Advertising in 2012. After working there for a couple of years, Jass got the entrepreneurial bug again and started his own company, Red Lab Technologies, in 2014, where he has been ever since.

Jass said the John Pappajohn Entrepreneurial Center at UNI helped him start his first business and taught him skills he uses today. He was surprised by the 20 Under 40 honor and thanked UNI for giving him his start.

“I was surprised,” he said. “I had no idea. I’m a younger guy and keep a semi-low profile around the area. But it’s a great honor and great recognition.”

Greg Jass

Brian Wingert (Marketing ’08), 33
Owner/broker, Structure Real Estate in Cedar Falls

Brian Winger is a Cedar Falls native through and through.

He was born and raised in the city, graduated from Cedar Falls High School and attended the University of Northern Iowa. He was even the placekicker for the Panther football team. After college, Wingert stayed in the area and worked in sales at a few companies before starting his own business, Structure Real Estate, in 2016 with his brother-in-law.

Wingert credits the tutelage of his father, whom Wingert calls “the most dedicated Realtor in the Cedar Valley,” for some of his success. Wingert’s father now works for Structure Real Estate.

“I am very honored and humbled to be a part of this 20 Under 40 class,” Wingert said. “In order to achieve the level of success I have today, I owe everything to my family. My parents could not have been better mentors to learn from both personally and professionally, and my wife takes incredible care of my family when I am working the odd hours that real estate requires.”

Brian Wingert

Brent Dahlstrom (Finance and Real Estate ’07), 34
Owner, Echo Development Group

Another University of Northern Iowa athlete, Brent Dahlstrom ran track for the Panthers from 2003 to 2007. He was born and raised in the Cedar Valley and graduated from Cedar Falls High School.

Dahlstrom’s life has always centered on entrepreneurship. He mowed lawns in high school and sold tickets out of his dorm room during college. Now he owns and develops more than 1,000 properties. In addition to his role at Echo Development Group, Dahlstrom is also involved in Panther Builders — a custom home-building service based in the Cedar Valley — Dolly’s Tickets, Dolly’s Taxi and Dolly’s Party Bus.

“There are many remarkable, new things happening within the Cedar Valley,” Dahlstrom said. “Growing up here, it has been exciting to see how it has grown and developed over the years. I have been very fortunate to be able to play a small role. I am truly honored to be considered a part of a group of accomplished people.”

Brent Dahlstrom

Carl Ericson (Management ’01)
Realtor-broker/partner, Oakridge Realtors in Cedar Falls

Carl Ericson has more than 15 years of experience in the real estate industry and now works as a partner at Oakridge Realtors in Cedar Falls. He and his wife, Alissa, are both graduates of Cedar Falls High School and the University of Northern Iowa.

He is actively involved with the Waterloo/Cedar Falls Board of Realtors and in a variety of sports.

Carl Ericson


UNI Business

UNIBusiness Editor

UNIBusiness uses a team of writers to conceptualize, develop and share stories and updates with the public. If you have a story idea, an update on an alum or just want to say 'Hi', please email