Business Analytics

Business analytics is a field that uses historical performance data to drive future business decisions.

Recent reports suggest that most individuals create 1MB of data every second. What’s more astonishing is that 90% of the world’s data was generated within the last three years.

Businesses and organizations are increasingly analyzing data to make calculated and strategic business decisions; this is where business analytics experience is key.

A degree in business analytics from UNI’s business college will give you practical insight into how to interpret various forms of data and use the findings to guide organizational decisions. You’ll learn how to work with large data sets to identify trends and visually communicate your interpretations, predictions and suggestions for action to business leaders.

A Business Classroom Students walking on campus Students working together

Business analytics careers

Business analytics is more technical than some careers in management information systems. Success in business analytics requires love for spreadsheets, structure and systems. Potential career opportunities include:

Data Scientist
Data Analyst

Big Data Analytics Specialist
Business Intelligence Analyst

Business analytics curriculum

The following courses will teach you how to analyze organizational needs and solve problems by implementing technological solutions:

Business Application Development
Business Analytics Fundamentals
Predictive Business Analytics and Cloud Computing
Database Management and Theory
Business Intelligence
Business Analytics Projects

View Business Analytics Curriculum

Beyond the classroom

The Management Information Systems Association (MISA) will introduce you to today’s dynamic business world through various company speakers from organizations like Federated Insurance, IBM, John Deere, RSM, Ernst & Young and others.

Throughout the school year, MISA hosts alumni speakers and trips to various corporate headquarters in and around Iowa. The student organization’s goal is to increase your professional network of MIS professionals before you graduate.

Learn more about MISA

Learn more about a degree in business analytics

Business Analytics RFI

First Name

Last Name

Street Address

City

State

Zip Code

Email Address

I am a:

I want to start at UNI in:

Student-first focus yields big results for UNI business students

In today’s education climate—where disruption due to the pandemic and ever-changing technologies have become the norm—putting the students first is of utmost importance. At UNI’s business college, students are at the center of everything, and that’s by design.

5 months 1 week ago

The complete guide to choosing a college major

College is an exciting time in your life, but don’t spend all four years merely enjoying it – you should take advantage of this time to determine exactly what you want to do with your life. This article will help you decide how to choose your college major that fits your long-term goals.

5 months 4 weeks ago

Five iOS Apps for people learning to 'adult'

The anxiety young people have about maturing in their twenties has lead to the word "adulting" becoming quite popular. It's a useful, albeit somewhat glib, catch-all term for taking care of yourself. Doing your laundry? Adulting. Scrambling an egg? Adulting. In truth, the real sign of adulthood is living a life that's within your control, and for that, there are several iOS apps to help. With these five apps, anyone can "adult" -- or at least fake it when they need to.

7 months 1 week ago

5 highly effective Gmail tools you should be using but probably aren't

Do you use Gmail for your business or personal email correspondence? Do you want to improve your email experience, rather than rely on Google's standard email interface? Thanks to developers within the email productivity space, there are a growing number of productivity apps available for Gmail users. Following are five powerful Gmail productivity tools to consider adding to your email routine:

7 months 2 weeks ago

UNI releases new COVID-19 dashboard

The University of Northern Iowa today begins its release of COVID-19 test results. This routinely updated aggregate data, shared in a way that protects individuals’ privacy, is available here. The dashboard will be updated each Friday and Monday. “Timely, accurate information is a powerful tool for fighting COVID-19, and we believe everyone in the community deserves to have access to it as we work together to stop this virus,” said President Mark A. Nook.